The Rapid Growth Of Obese People Leads To The Demand For Women'S Clothing.

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Xiaobian network to introduce to you is that in the next ten years, obese people will exceed two hundred million people.

Recently, the famous Amoy brand Han Du Yi House announced that it will introduce the brand of big code men's clothing.

In May of this year, the group has launched a sub brand named fan Quinn, which is located in Hanfeng fashion code.

Big size clothing is for the fullness of people who weigh more than the standard body weight.

The reporter sees in the Vancqueen Tmall flagship store, unlike the bone feeling beauty model in the general online store, the model of this store is a fat type beauty.

Sales are also good.

"Especially envious of the thin skins who can buy beautiful clothes online, although they also sell large size clothing on the Internet, but the styles, workmanship and materials are not good. I really hope that there will be more high-quality fashion brands."

Nanjing citizen Chen Xiaohui said.

Vancqueen Tmall flagship store (screenshot)

Whether online or offline, fat people are faced with the embarrassment of buying clothes.

Chen Xiaohui, 35 years old, is 165 centimeters tall and weighs 150 kilograms. Her biggest headache is that pants are hard to buy, especially fashionable pencil pants, which are generally small in size.

Everyone loves beauty.

In fact, with the increase of obesity population, the "heavyweight"

The market potential of the group is expanding rapidly.

It is predicted that over the next ten years there will be more than two hundred million obese people in China.

The latest data released by the Jiangsu Provincial Center for disease control also showed that compared to 2002, the average weight of Jiangsu adults increased by 1 kilograms, and the total number of adults in Jiangsu has exceeded 40%.