Zara Opens Flagship Store In Queen'S Road, Central, Hongkong.

< p > < < a href= > http://sjfzxm.com/news/index_z.asp > > International > /a > fast fashion giant Zara opens the world flagship store in Hongkong. It is located at the carver building on Queen's road, central.

So far, its parent company Inditex group has 457 stores in China.

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< p > it is understood that Zara has just opened its global flagship store in Hongkong, bringing the latest store image into one of the most prosperous Asian cities and busy commercial centers in the world.

The flagship store's design concept and interior structure are consistent with its flagship store in other famous cities, such as New York, London, Paris or Madrid.

Located in Queen's road, central, Hongkong is the center of financial and commercial activities.

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< p > this store occupies 55000 square feet and has 6 stories, which is located in the historic Carver building. This building bears the symbol of Chinese Renaissance.

In 30s, its predecessor was one of the largest department stores founded by the only local entrepreneur, "Zhonghua department store".

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< p > > a href= "http://sjfzxm.com/news/index_z.asp" > building > /a > originally used in a fusion architectural style. The building reflects the influence of the West on Asian design: the walls of the buildings are built of reinforced concrete, and the towers and roofs are made of Chinese traditional materials.

Its superior geographical conditions make it a commercial location from construction to the present.

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< p > the design of Zara global concept store on Queen's road is based on the four core principles: to be beautiful, clear, functional and sustainable, and to create intimate shopping experience for customers.

Its design is simple, with a broad white tone, blurring the boundary between the ceiling and the walls, creating a spacious sense of freedom and freedom.

The new concept store is dominated by a neutral and elegant palette. The interior design and furniture selection of the shop adopt materials that can highlight product fabrics such as linen and silk.

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< p > in addition, the store marks a new milestone in the sustainable development of the group. This standard is in line with the objectives set up in the group's environmental strategic plan "Inditex2011-2015 sustainable development", which combines all green building standards in Inditex's eco efficient stores.

Its efficiency is 30% less than that of conventional stores, and 50% of water consumption per year, and prevents more than 150 tonnes of greenhouse gas emissions per year.

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< p > Hongkong is Zara. This new Queen's Boulevard has entered the first Chinese city since 2004, and its total number of shops has reached 12.

To sum up all its retail forms, Inditex Group operates 28 stores in the city.

All over China, the group has 457 stores to date.

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