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Six Criteria For Location Selection Of Clothing Stores

2014/6/3 16:25:00 13

ClothingFranchised StoresLocation

   1, understand the city and regional planning


Planning is a vision of future development, thereby changing the spatial pattern of future cities and making some markets prosperous or cold. This background and the consideration of the environment are prerequisites for local market selection. Otherwise, a shop will not only support three generations but become a burden for the three generation.


   2, the closer the store is to the bus stop, the better.


Abroad is called "TOD" orientation, that is, the operation of shops is subject to bus routes. Because the bus stations converge on the flow of people, the shops around it will naturally be favored. Before investors invest in a business, they should first understand the future planning information of the city, especially the area, and the bus planning is the basic basis for their selection.


   3, "golden angle, silver side, grass belly"


On a business street, you should choose the berth on the corner and side. "Golden angle, silver side, grass belly" is the most popular choice in commerce. The benefits of a commercial street are not equal, and the berths on the corner are preferred. Because the corners of the street converge on the four corners of the stream, people have to have a long standing on the corner. shops Because the flow of people will bring wealth. "Edge" means that the ends of a street are located at the ports where people enter. It is also the place where passengers who have just entered the commercial street are interested and have time and intensity to stay. "Grass belly" refers to the middle part of the street. It is difficult for shops to operate because of dispersed passenger flow, declining interest in shopping, and lack of physical strength.


   4, choose low but not high.


   customer Shopping in shops saves time and effort, often reluctant to go upstairs, so the lower floors of shops tend to create more profits than other floors. Therefore, when choosing the shop, the choice of the one or two level is more safe than the choice of three or four storey shops. In other words, the height of a commercial building is inversely proportional to its economic efficiency, that is, the higher the floor is, the lower the sales will be, and the less profit it will have. This is determined by customers' shopping habits and consumption psychology.


   5, shops and business circles meet the requirements.


A certain market space has objective requirements for the combination of industry and format. Only adaptation can make operation smooth. Generally speaking, retail businesses, catering, entertainment and repair businesses are available in existing business circles. The need for formats depends on the diversity of the consumer group. Therefore, before investing in shops, investors need to know these specific circumstances, and then determine the future industry and different formats of their shops, so as to make the operation targeted.


   6, shops in the community are more investment value.


Community is the space for people to live in all the year round. Online business agents can thus provide convenience for the community businesses that are close to consumption, so that the safety and profitability of the shops will be greatly improved. The current problem is that the occupancy rate of emerging communities is low, which makes it difficult to sustain the scale of consumption, and the scale of community business is often larger than that of the community. However, in the long run, the prospect of community business will be better. Therefore, we should seize the favorable opportunity to ensure that shops can invest and receive long-term and stable returns.

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