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Virtual Tailoring For Electronic Tailoring Promotes Sales Of Apparel Online Shopping

2011/12/5 11:10:00 18

Virtual Tailoring For Electronic Tailoring Promotes Sales Of Apparel Online Shopping

The disadvantages of online shopping are not only the size and style, but also the personal taste.

IP Camera

Accurate measurement of Internet access to virtual fitting, etc., the technology industry to help consumers, and also hope to boost online shopping sales.


AsafMoses, co-founder of UPcload, a German technology company, says that the company's system can measure the size of the consumers only three minutes, and its accuracy is no less than that of the tailor.

Just go through the webcam and follow the instructions of the virtual instructor.

rotate

90 degrees, and changing positions, the system will measure out.

Consumer

The size of 20 different parts.


When the consumer is over the size, when shopping on the cooperative retailer website, he can access the measured size and know whether the size of the T-shirt is too tight and whether the length of the shirt can be covered.


The Fits.me website also helps consumers find a fitting size and try out a robot fitting in the virtual fitting room to simulate the consumer's body.


Haider, co founder and chief executive of Fits.me, said: "robots are excellent tools for testing all kinds of body characters.

Each of the clothes was fitted to a robot of different shapes and photographed 2000 times.


Haider said that consumers can see the size of their clothes online, and then try to see the images before placing the order. This technology will increase the chance of buying clothes by ten times.


Retailers such as ThomasPink and ErmenegildoZegna have started using the Fits.me virtual fitting room.

These new technologies are very important for boosting the purchase of clothing online.


According to ForrestResearch, only 10.9% of clothing and accessories before the end of this year are bought through online shopping, far less than 25% of books and 17% of consumer electronics.

"Books and electronic products are the most permeable items. They are easy to buy through the Internet without touching them personally," said Moore, a friend of e-commerce analyst at Forrest.

However, consumers often hesitate to buy clothes online, which is very complicated, not only for finding the perfect size.

This is not about technology, "he said." buying clothes is about personal preference, and technology is hard to satisfy.


In response, they said they had different tastes in the R & D process. After all, some people like to wear tight clothes and some people prefer to relax, but UPcload now only provides details of size.

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